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  • CLARIFIDE® Plus, is the first commercially available dairy genetic evaluation specifically designed for wellness traits in U.S. cattle
  • CLARIFIDE Plus genomic predictions for wellness traits provide reliable assessments of genetic risk factors for economically relevant diseases in Holstein cattle
  • CLARIFIDE Plus is the only genomic test that allows producers to rank animals with the new Dairy Wellness Profit Index (DWP$) that is based on traits that affect health, performance and profit
  • DWP$ describes more genetic variation in profitability than other indexes, allowing for faster progress toward greater profitability

Genomic testing with new CLARIFIDE® Plus can help identify females with the greatest potential to help reach herd health and profitability goals.

  • Health events have a significant impact on herd health, saleable milk and producer profitability
  • Profitability is enhanced when a dairy has the advantage of mature cows that are productive and healthy for multiple lactations
  • Six new genetic wellness trait predictions were developed from millions of dairy cows in U.S. commercial herds, using cutting edge genetic evaluation methodology to achieve an average reliability of 50% for the six traits in young animals1
  • Wellness traits are expressed as genomic Standardized Transmitting Abilities (STA), similar to how type traits are expressed but using a different scale and where higher values are more desirable indicating a reduced risk of disease
  • In addition to wellness traits, CLARIFIDE Plus includes complementary genetic information for the Zoetis proprietary Polled trait
DWP$ Animal Ranking

For more information on CLARIFIDE Plus, please download:

Additional Resources

CLARIFIDE® Plus offers U.S. Holstein producers the most comprehensive package of trait predictions and economic indexes for health events to empower genetic selection strategies.

Dairy Wellness Profit Index (DWP$) and Wellness Trait Index (WT$)

  • DWP$ includes production, fertility, type, longevity and the dairy wellness traits, including Polled test results. By combining the dairy wellness traits with those found in the current Net Merit (NM$) index, DWP$ directly estimates the potential profit contribution generated for an individual animal to the dairy operation while making it easier to consider and rank animals based on these new wellness traits
  • Wellness Trait Index (WT$) focuses on the wellness traits (Mastitis, Metritis, Retained Placenta, Displaced Abomasum, Ketosis and Lameness) in addition to Polled trait and estimates differences in expected lifetime profit associated with risk of disease
  • DWP$ differs from other economic indexes because it includes direct predictions for economically important diseases. By including more characteristics affecting profitability, DWP$ describes more genetic variation in profitability than other indexes
  • With the use of DWP$, producers can potentially make approximately $55 more profit per selected female over 10 years using a 15% culling selection strategy, even when test cost is higher than a NM$-based ranking2


CLARIFIDE® Ultra Plus carries the same trait predictions for production and wellness traits as CLARIFIDE Plus, but with more genetic markers and greater reliability.

  • Nearly 62,000 markers, with 61,000 reported to the Council on Dairy Cattle Breeding for additional genetic conditions, traits and/or parentage
  • More accurately identifies elite animals
    • Validates elite females that will enter more advanced reproductive management, such as embryo transfer or in vitro fertilization.
    • Confirms elite male genetics for entry into A.I. testing programs
  • Builds greater genomic reliability into an animal’s offspring
  1. Data on file, Zoetis internal data, August 2015, Zoetis Inc.
  2. Data on file, Dec. 2015 Data Package, Zoetis Inc.

Resource Center

Click here to view more materials available in the Zoetis Genetics resource center.


Please follow these instructions and guidelines to place your order with us.


New to Zoetis Genetics? Please give us a call at 877-233-3362 so we can walk you through available options.


Please contact our customer service team at 877-233-3362 or genetics.us@zoetis.com to verify our laboratories are approved to conduct DNA tests within your respective country.


Download the Microsoft Excel® Dairy Order Form to place your order through Zoetis.

Enrolled in Enlight™?

If you are a Holstein producer, you may place your order online at www.enlightdairy.com.

Click here for more information on the CDCB fee structure for genomic testing of U.S. females.


Order DNA Collectors

Holstein producers using Enlight can order test collectors within Enlight at www.enlightdairy.com.

Watch sample collection videos

Collecting a high-quality sample is the first step to receiving accurate genomic results. Find out more here.


Find answers to common questions about the Zoetis Genetics ordering process here. If you’re still having trouble, please contact us at 877-233-3362 and we’ll be glad to help.


Mail your order and testing kit samples to:

Zoetis Genetics
333 Portage Street, Building 300
Kalamazoo, MI 49007-9970

Please email completed form to:


Click here for a calendar of sample submission and customer reporting timelines.