By presenting clear, confident medical recommendations to clients, you reinforce their confidence in your expertise and in your practice’s ability to provide the best medical care for their pets:
- A clear, confident recommendation identifies the goal and explains your treatment plan in easy-to-understand language.
- Engaging clients with questions leads to solid medical recommendations, reinforcing your role as the advocate for patients.
- Separating medical recommendations from money discussions helps clients to see the value in your recommendations.